Thursday 21 January 2010
Wednesday 20 January 2010
Metro
Ok brief intro...I am creating a transport advertising poster campaign and strapline to promote metro newspapers.
Metro readers are called Urbanites, aged 18-44 and normally in full time employment.
Urbanites live and work in the UK in an urban area and will spend on average 30 minutes commuting to and from work in the morning.
Here is route 1: All quotes are factual from the Metro itsself and could be used for print on demand. The strapline is the smaller type in "".
This is the very beginnings of a very simple yet hopefully effective idea...keep watching for changes and the rest of my routes!
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